Creative direction, shoot styling and visual merchandising for retail spaces, brand campaigns and events.
Selected Work
A selection of projects spanning creative direction, visual merchandising, campaign styling and event design.
About Carissa Jane
Carissa Jane is a creative studio specialising in creative direction, visual merchandising and styling for retail spaces, photoshoots, campaigns and events.
Based on the Mid North Coast, Carissa works with local businesses to plan and style shop displays, photoshoots, events and marketing campaigns.
With a background in shopping centre marketing and large-scale event production, she understands how presentation, styling and layout influence how customers notice and engage with a business.
Carissa also collaborates with photographers, content creators and studios to style products and spaces for photography used on websites, social media and marketing.
This can include arranging products for flat lays, creating styled scenes or displays, and preparing spaces so everything is ready to photograph.
From developing the idea through to styling the final setup, coordinating suppliers or guiding the visual direction of a project, Carissa helps bring the visual elements of a brand together in a clear and considered way.
Creative Services
Creative direction, styling and visual merchandising to help businesses present their products, spaces and events in a clear and engaging way.
Creative Direction & Shoot Styling
Planning and styling for brand, product and fashion photoshoots.
I work with businesses, photographers and content creators to plan the visual direction of a shoot and style products or scenes ready for the camera.
This can include arranging flat lays, styling product displays, sourcing props and creating styled environments so the final images feel cohesive and aligned with the brand.
These images can then be used across websites, social media, advertising and marketing.
Visual Merchandising & Retail Styling
Thoughtful in-store styling designed to elevate product displays and improve the customer experience.
From shop windows and seasonal displays to merchandising key products in-store, I help businesses create retail spaces that feel inviting, clear and visually engaging.
Well-presented products are easier for customers to notice, explore and purchase.
Small updates and thoughtful product placement can also keep a store feeling fresh and highlight new arrivals or seasonal products.
Event Styling &
Project Coordination
Creative styling and coordination for launches, activations and special events.
This can include developing a visual concept, styling the space, sourcing props or décor and coordinating suppliers to ensure everything comes together smoothly.
The goal is to create a space that reflects the brand and provides a memorable experience for guests.
From small brand events to larger activations, thoughtful planning and clear coordination help ensure everything runs smoothly from setup through to pack down.
Why Work With Me?
My work spans visual merchandising, photoshoots, campaigns and events across the Mid North Coast. I work with local businesses, venues and creatives to plan and style spaces, products and experiences in a way that feels clear, engaging and aligned with their brand.
Whether it’s styling a shop display, preparing products for a photoshoot, or coordinating the setup of an event, my focus is on making the process simple and ensuring the final result looks polished and professional.
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Thoughtful styling that helps your brand stand out
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Creative direction for photoshoots, retail spaces and events
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Clear communication and organised project coordination
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Experience working with local businesses, venues and creatives
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Flexible support — from creative advice through to full project delivery
Worked With
Get in Touch
I'd love to hear about your project. Whether you're planning a photoshoot, refreshing a retail display, or organising an event, share a few details below and I'll be in touch.
